BENOCS Flow Director

Over the past years, the network ecosystem has changed dramatically, the focus of CSPs now stretching beyond the scope of CSP interconnection. Today, CDNs have developed into large network players, who now deploy their own infrastructure to keep up with increasing traffic volumes. However, they do so without proper knowledge of CSP network characteristics, like architecture, subscriber allocation and capacity availability.

As a result, CSPs have lost oversight of their networks. Without the ability to see how the other is behaving, both CSPs and CDNs are stuck wasting their resources to come up with educated guesses that may or may not optimize content delivery.

By providing sufficient transparency between CSPs and CDNs, we take the guesswork out of network mapping, making content delivery predictable and more reliable. This means delivering in-demand content faster to happy CSP and CDN customers.

BENOCS Flow Directoris a network traffic management and optimization tool. It is the first ever solution that allows CSPs to facilitate optimal network traffic conditions and improve their network visibility through an automated mapping-data exchange with CDNs. Flow Director gives ISPs the ability to share the relevant part of their valuable data on network topology and network status that they naturally collect on CDN behavior, thus allowing CDNs to make better content delivery decisions.

One of the major challenges facing CSPs today is their lack of control over incoming content traffic combined with little network oversight. CDNs have become the dominant traffic player over the last decade – the top 5 CDNs produce more than 50% of traffic on most networks – but are still difficult for most CSPs to monitor and control. Without the ability to communicate with CDN networks and deployments, CSPs experience network bottlenecks (especially during peak-hours) and unnecessary detours of traffic. These factors can translate into customer dissatisfaction and excess network expenses. BENOCS Flow Director offers CSPs real-time CDN visibility as well as an inexpensive opportunity to help steer CDN traffic on the best path, thus improving user experience (UX) as well as network utilization.

Thanks to its interoperability with standardized protocols of CSP network infrastructure and its scalability, BENOCS Flow Director fits every kind of network.

• Better traffic distribution during peak hours for 20% savings in backbone CapEx
• Proactive, adaptive and automated planning of network upgrades with up to 15% CapEx
• Better quality of experience for network subscribers

By deploying BENOCS Flow Director in the CSP network, CSPs send assign preferences of server-to-client paths to CDNs through automated signaling between the Flow Director and the CDN. The CDN then chooses the best path based on path length and congestion. This results in 100% shortest path delivery and zero network traffic congestion.

BENOCS Flow Director is a network traffic management and optimization tool that provides CDNs data from CSPs on network topology. With this data, CDNs receive visibility of network traffic conditions and network topology, which enables them to always find the shortest uncongested path to any subscriber in the network.

By enhancing CDNs’ mapping-systems with real-time end-to-end path visibility, BENOCS Flow Director provides fully informed delivery control through partnering-interfaces. This gives CDNs the necessary information to make better content delivery decisions for faster delivery service, resulting in a better quality of experience, and stabilized, organic utilization patterns on server clusters, which in turn, allows for savings on CapEx.

By deploying BENOCS Flow Director, CDNs receive assigned preferences of server-to-client paths through automated signaling between Flow Director – in the CSP network – and the CDN about network regions and network state.

• 90% of all connections improve their speed by up to 20%
• More efficient usage of delivery infrastructure means 15% reduction in server infrastructure costs
• 20% OpEx savings in infrastructure operations by scaling audiences